Preview: Urban Decay Holiday 2010

What is it with Urban Decay and its limited edition palettes that seem to disappear from the makeup counters instantly? Cult favorites Alice in Wonderland and earlier volumes of Book of Shadows are already nowhere to be found except on ebay or from sellers who marked up the prices due to its limited availability.

If you're constantly frustrated about missing the chance to grab their latest crowd pleasers,  be sure to prep yourself up  to grab the next Urban Decay treat, the Holiday 2010 collection- Book of Shadows volume III!

Here's a glimpse into what will be hitting the stores come fall 2010:

Great news for New York residents:

As a tribute to NYC, Urban Decay will be hosting a one-day, sneak peek event at Sephora Times Square (1500 Broadway, #304) on Saturday, August 28th from 1 to 9PM where 1,000 pieces of the limited edition Book of Shadows Vol. III will be available for purchase on a first come, first served basis (limit 3 per person) The first 200 die-hard fans will also receive a limited edition Urban Decay t-shirt with their consultation. Urban Decay’s Eric Jimenez, Worldwide Retail Sales Director and International Makeup Artist, and his team of A-list artists will also be in attendance!

The coveted palette doesn’t even launch on UrbanDecay.com until after Labor Day, and will not be available in-store at Macy’s, Sephora, and Ulta, until October 1st!

Check the swatches from Temptalia here.

Symantec support